PPC Ad Spend, CPC & ROAS Calculator Calculate Return on Ad Spend (ROAS), Cost Per Click (CPC), and Net Profit for ad campaigns. Total Ad Spend ($) Total Revenue Generated ($) Total Clicks Total Conversions / Sales Calculate Campaign ROAS Analyzing Campaign Performance & ROAS… 0% ROAS (%) –% ROAS (Multiplier) –x Average CPC — Cost Per Sale (CPA) — Net Profit / Loss — Profit Margin –% Vote